Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • SEO Q&A
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • Case Studies
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Find competitor keywords with NEW Keyword Gap
      Moz Pro

      Find competitor keywords with NEW Keyword Gap

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      What is your Brand Authority?
      Moz

      What is your Brand Authority?

      Check yours now
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • SEO Q&A

        Insights & discussions from an SEO community of 500,000+.

      Unlock flexible pricing & new endpoints
      Moz API

      Unlock flexible pricing & new endpoints

      Find your plan
    • Blog
    • Why Moz
      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • Case Studies

        Explore how Moz drives ROI with a proven track record of success.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. hreflang href: Should Japanese URL characters be encoded

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Solved hreflang href: Should Japanese URL characters be encoded

    Intermediate & Advanced SEO
    hreflang hreflang tags japanese hreflang urls
    2
    2
    964
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • Hermski
      Hermski Subscriber last edited by

      Hi all,

      I have searched in vain for a concrete answer to this question.

      If you're dealing with the hreflang tags yourself (i.e. don't use automation plugins etc.), is it okay if the URLs (e.g. in Japanese) remain unencrypted?

      Example (not encoded):
      <link rel="alternate" hreflang="ja" href="https://domain. com/エグザイルリンク/" />

      The same encoded:
      <link rel="alternate" hreflang="ja" href="https://domain. com/%e3%82%a8%e3%82%b0%e3%82%b6%e3%82%a4%e3%83%ab%e3%83%aa%e3%83%b3%e3%82%af" />

      When checking the unencoded tags in hreflang checkers, they don't seem to have a problem with this (they don't flag any issues).

      Also on other websites I see both approaches with unencoded and encoded hreflang variants.

      What is your opinion on this, could there be conflicts and/or is there a best practice?

      Thanks all

      Kateparish 1 Reply Last reply Reply Quote 0
      • Kateparish
        Kateparish @Hermski last edited by

        @Hermski If you're manually adding hreflang tags to your website and not using automation plugins, using unencoded URLs is acceptable. Hreflang checkers usually don't have issues with unencoded tags, and many websites use both encoded and unencoded hreflang variants.
        Encoded URLs help avoid potential issues with special characters or encoding errors. However, if you're comfortable using unencoded URLs and your hreflang tags are being properly recognized by search engines, there's no inherent conflict or best practice that dictates one approach over the other.

        1 Reply Last reply Reply Quote 0
        • Kateparish
          Kateparish @Hermski last edited by

          @Hermski If you're manually adding hreflang tags to your website and not using automation plugins, using unencoded URLs is acceptable. Hreflang checkers usually don't have issues with unencoded tags, and many websites use both encoded and unencoded hreflang variants.
          Encoded URLs help avoid potential issues with special characters or encoding errors. However, if you're comfortable using unencoded URLs and your hreflang tags are being properly recognized by search engines, there's no inherent conflict or best practice that dictates one approach over the other.

          1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • cellydy

            Moving from single domain to multiple CCTLDs

            cctlds international seo hreflang 301 redirects change of address tool

            Hi, I have a website targeting 3 markets (and therefor 3 languages). I was currently using a single domain with each market being targeted in the following format: www.website.com/pl
            www.website.com/de
            www.website.com/hu It's clear to me by looking at organic results, that in my industry (Real Estate) Google is putting a large emphasis on local businesses and local domains. Top 10 organic results for all my keywords in all markets have country specific CCTLDs. I decided to migrate from a single domain strategy to a multi domain strategy. I own the domains. The new structure is www.website.com/pl -> www.website.pl
            www.website.com/de -> www.website.de
            www.website.com/hu -> www.website.hu All the website have been added to google search console and 301 redirects are in place and working correctly. The pages are all interlinked and have rel=alternate to each other. The sitemaps are all done correctly. My question is how do I tell Google about this. The change of address feature only works for changing one domain to one other domain. It's been a week and the old www.website.com domain is still showing up (even considering 301 redirects). Or do I just need to be patient and wait it out? Any tips?

            International SEO | | cellydy
            0
          • Jonathan.Smith

            Should I include URLs that are 301'd or only include 200 status URLs in my sitemap.xml?

            I'm not sure if I should be including old URLs (content) that are being redirected (301) to new URLs (content) in my sitemap.xml. Does anyone know if it is best to include or leave out 301ed URLs in a xml sitemap?

            Intermediate & Advanced SEO | | Jonathan.Smith
            0
          • peteboyd

            URL Injection Hack - What to do with spammy URLs that keep appearing in Google's index?

            A website was hacked (URL injection) but the malicious code has been cleaned up and removed from all pages. However, whenever we run a site:domain.com in Google, we keep finding more spammy URLs from the hack. They all lead to a 404 error page since the hack was cleaned up in the code. We have been using the Google WMT Remove URLs tool to have these spammy URLs removed from Google's index but new URLs keep appearing every day. We looked at the cache dates on these URLs and they are vary in dates but none are recent and most are from a month ago when the initial hack occurred. My question is...should we continue to check the index every day and keep submitting these URLs to be removed manually? Or since they all lead to a 404 page will Google eventually remove these spammy URLs from the index automatically? Thanks in advance Moz community for your feedback.

            Intermediate & Advanced SEO | | peteboyd
            0
          • CFSSEO

            Double hyphen in URL - bad?

            Instead of a URL such as domain.com/double-dash/  programming wants to use domain.com/double--dash/ for some reason that makes things easier for them. Would a double dash in the URL have a negative effect on the page ranking?

            Intermediate & Advanced SEO | | CFSSEO
            0
          • JohnPeters

            Crazy long weird URLs... help

            I have a HTML website, mysite1.com, and I placed a link on the home page to another one of my sites, mysite2.com Today I checked the links to mysite2.com in Majestic and noticed 24 links coming from the mysite1.com instead of just one link. The URLs from mysite1.com that are showing in Majestic are like this mysite1.com/?epl=4donafvFK3fMXxZXMWQRQLodmPchoXCK5C7-kbBv_agkwlkJrZAoaSDVUlhqFmUqt0f8c2Q6jF6GO6DNMnbidqRsikriF-IEBEt5okmICLEB0FxP36GrsxoPGQ3SGBo1PVR7itDUA4CYmjypn5gi mysite1.com,was inherited from a friend and I believe that it was originally built in Frontpage. Can you tell me how I can get rid of these multiple links as I only want 1 showing from the home page Thanks in advance

            Intermediate & Advanced SEO | | JohnPeters
            0
          • ukss1984

            URL Error or Penguin Penalty?

            I am currently having a major panic as our website www.uksoccershop.com has been largely dropped from Google. We have not made any changes recently and I am not sure why this is happening, but having heard all sorts of horror stories of penguin update, I am fearing the worst. If you google "uksoccershop" you will see that the homepage does not rank. We previously ranked in the top 3 for "football shirts" but now we don't, although on page 2, 3 and 4 you will see one of our category pages ranking (this didn't used to happen). Some rankings are intact, but many have disappeared completely and in some cases been replaced by other pages on our site. I should point out our existing rankings have been consistently there for 5-6 years until today. I logged into webmaster tools and thankfully there is no warning message from Google about spam, etc, but what we do have is 35,000 URL errors for pages which are accessible. An example of this is: | URL: | http://www.uksoccershop.com/categories/5_295_327.html | | Error details In Sitemaps Linked from Last crawled: 6/20/12First detected: 6/15/12Googlebot couldn't access the contents of this URL because the server had an internal error when trying to process the request. These errors tend to be with the server itself, not with the request. Is it possible this is the cause of the issue (we are not currently sure why the URL's are being blocked) and if so, how severe is it and how recoverable?If that is unlikely to cause the issue, what would you recommend our next move is?All help is REALLY REALLY appreciated 🙂

            Intermediate & Advanced SEO | | ukss1984
            0
          • Marketing.SCG

            Magento: URLs for Products in Multiple Categories

            I am working in Magento to build out a large e-commerce site with several thousand products. It's a great platform, but I have run into the issue of what it does to URLs when you put a product into multiple categories. Basically, "a book" in two categories would make two URLs for one product: 1) /books/a-book 2) author-name/a-book So, I need to come up with a solution for this. It seems I have two options: Found this from a Magento SEO article: 'Magento gives you the ability to add the name of categories to path for product URL's. Because Magento doesn't support this functionality very well - it creates duplicate content issues - it is a very good idea to disable this. To do this, go to System => Configuration => Catalog => Search Engine Optimization and set "Use categories path for product URL's to "no".' This would solve the issues and be a quick fix, but I think it's a double edged sword, because then we lose the SEO value of our well named categories being in the URL. Use Canonical tags. To be fair, I'm not even sure this is possible. Even though it is creating different URLs and, thus, poses a risk of "duplicate content" being crawled, there really is only one page on the admin side. So, I can't go to all of the "duplicate" pages and put a canonical tag, because those duplicate pages don't really exist on the back-end. Does that make sense? After typing this out, it seems like the best thing to do probably will be to just turn off categories in the URL from the admin side. However, I'd still love any input from the community on this. Thanks!

            Intermediate & Advanced SEO | | Marketing.SCG
            0
          • salvyy

            Exact keyword URL or not?

            Hi all, I have a quick question about the proper use of permalinks. Let's say that I have a website about sports and I want to create an internal page dedicated to shoes. I know that the keyword "shoe" has 15.000 monthly visits, while the keyword "shoes" has 1.000 monthly visits. How do I have to name the internal page? http://www.example.com/shoe or http://www.example.com/shoes (with a final 's')? I would think that by naming the URL http://www.example.com/shoes, the search engine would consider that page for the keywords "shoe" and "shoes", but I am not sure about it. Should I create a URL that only focuses on one specific keyword ("shoe", in this example) or a URL that may encompass more than one keyword ("shoe" and "shoes")? I hope this is clear. Thank you for your time and help. All best, Sal

            Intermediate & Advanced SEO | | salvyy
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.