Blog Posts
2/14/2025
Discover proven strategies for strengthening your brand's authority in 9 easy steps. From product excellence (featuring Tony's Chocolonely) to customer service mastery (like Amazon), learn how successful brands maintain their edge. This guide covers essential elements, including brand identity, omnichannel content strategy, customer advocacy, and adaptable marketing approaches. Perfect for marketing leaders looking to enhance their brand's presence and authority across digital channels.
2/4/2025
Discover the key findings from a Ziff Davis study on LLM training data and how it can help you improve your efforts to rank for generative search features.
1/24/2025
With the new year underway, you may be wondering what strategies you should implement for maximum SEO success in 2025. Chima’s got you covered! In this week’s episode of Whiteboard Friday, she talks through her six top SEO tips for this year, which include driving brand awareness and diversifying your traffic sources.
12/16/2024
Description: Explore the Moz top creators of 2024 across blogs, Whiteboard Friday, webinars, and podcasts. Discover the best content that defined SEO this year
12/2/2024
Looking for guidance to create an SEO strategy in 2025? Discover the top SEO trends with predictions from 23 search experts.
11/15/2024
In this week’s episode of Whiteboard Friday, Chima walks through what you can do before, during, and after your research process to ensure you’re creating elevated and relevant content within your topic clusters.
6/18/2024
Discover expert insights from the recent Google API documentation leak with actionable strategies to help you become a better SEO strategist.
12/18/2023
Discover the top SEO and content predictions amongst 27 industry experts for the coming year.
11/30/2023
Ready to become the thought leader you've always dreamed of? Use this comprehensive guide to create and execute your thought leadership strategy.
4/7/2023
In today’s Whiteboard Friday episode, expert content strategist Chima Mmeje talks you through the six top content formats SaaS brand can focus on to drive revenue.
I do content marketing and strategy for Moz, aiming to position the company as the leading source of truth in the SEO industry. I'm also the founder of The Freelance Coalition for Developing Countries, a UK nonprofit providing free resources and training for BIPOC marketers globally. Learn more about me on my website, Zenith Copy
